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© Volvo General | March 21, 2019

Volvo to deploy in-car cameras to battle intoxication and distractions

Volvo Cars is taking a new step in its ambitions to end fatalities in its cars by addressing the issues of intoxication and distraction.

Apart from speeding, which the company aims to help combat with a top speed limit, intoxication and distraction are two other primary areas of concern for traffic safety. Together, these three areas constitute the main ‘gaps’ towards Volvo Cars’ vision of a future with zero traffic fatalities and require a focus on human behaviour in the company’s safety work as well. For example, figures by NHTSA show that in the United States, almost 30% of all traffic fatalities in vehicles in 2017 involved intoxicated drivers. Volvo Cars believes intoxication and distraction should be addressed by installing in-car cameras and other sensors that monitor the driver and allow the car to intervene if a clearly intoxicated or distracted driver does not respond to warning signals and is risking an accident involving serious injury or death. That intervention could involve limiting the car’s speed, alerting the Volvo on Call assistance service and, as a final course of action, actively slowing down and safely parking the car. “When it comes to safety, our aim is to avoid accidents altogether rather than limit the impact when an accident is imminent and unavoidable,” says Henrik Green, Senior Vice President, Research & Development at Volvo Cars, in a press release. “In this case, cameras will monitor for behaviour that may lead to serious injury or death.” A driver monitoring system is an important element of allowing the car to actively make decisions in order to help avoid accidents that could result in severe injuries or death. “There are many accidents that occur as a result of intoxicated drivers,” says Trent Victor, Professor of Driver Behaviour at Volvo Cars. “Some people still believe that they can drive after having had a drink, and that this will not affect their capabilities. We want to ensure that people are not put in danger as a result of intoxication.” Introduction of the cameras on all Volvo models will start on the next generation of Volvo’s scalable SPA2 vehicle platform in the early 2020s. Details on the exact amount of cameras and their positioning in the interior will follow at a later stage. Today’s announcement should be viewed together with the company limiting the top speed on all its cars to 180 kph from model year 2021, in order to send a strong signal about the dangers of speeding. The company wants to start a conversation about whether car makers have the right or maybe even the obligation to install technology in cars that changes their drivers’ behaviour. Both the speed limit and the installation of in-car cameras illustrate how car makers can take active responsibility for the aim of achieving zero traffic fatalities by supporting better driver behaviour.
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April 20 2019 11:13 am V13.1.0-1