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Electronics Production | October 16, 2007

Luminary Micro signs Avnet<br>Memec as UK distributor

Luminary Micro extends its distribution agreement with Avnet Memec as Sole UK Distributor providing the Stellaris(r) ARM(r) Cortex(tm)-M3 MCU Family.
Effective 1st October 2007 the established strategic partnership was extended to the UK exclusively.

"Given its line card of deeply technical franchises and demand creation, low reliance on commodities, unparalleled 1:1 ratio of field sales to field apps engineers, and genuine depth of knowledge of the ARM market and Industrial Ethernet applications, Avnet Memec was the natural choice to promote and develop Luminary Micro in the UK", said Ian Fletcher,
European Sales Manager at Luminary Micro.

"The Stellaris family is the most extensive family of Cortex-M3 products in the industry. Luminary Micro will be a welcome addition to our UK line card," explained Stuart Edwards, Avnet Memec UK Country Manager, "providing further distinction to an already prolific line-up, based on technology offerings that enhance the integrity of our customers products, and aided from idea to design by our engineering team."

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