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Electronics Production |

Sony Ericsson opens R&D Centre in China

Sony Ericsson opens its global Research and Development (R&D) operation center in Beijing (China).

Sony Ericsson has also extended its partnership with Suning, a retailer in China. Sony Ericsson and Suning will work together on retail and go-to-market strategies to drive further adoption of Sony Ericsson’s smartphone portfolio across China. “As Sony Ericsson continues to develop a differentiated experience on Android with our Xperia smartphone portfolio, this new R&D center will contribute to both local and global R&D efforts,” said Magnus Ahlqvist, President, Sony Ericsson Greater China. “The new center will play a central role in helping us to deliver innovative technologies and create deeper relationships with strategic customers like China Unicom and China Mobile. Our expanded retail agreement with Suning will help us reach more Chinese consumers.” Sony Ericsson has several R&D centers around the world including Sweden, Japan and North America. The Chinese center is Sony Ericsson’s second largest R&D facility.

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March 28 2024 10:16 am V22.4.20-1
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