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Business | March 06, 2012

element14 drives Raspberry Pi revolution

element14 signed a global distribution deal with the Raspberry Pi Foundation to offer its credit card sized computer.
Harriet Green, CEO of Premier Farnell, the company behind element14, said: “This partnership brings together the world’s biggest online design engineer community with one of the most exciting electronic/embedded computing products to be launched for decades. We believe it will provide the catalyst for a programming revolution. The opportunity to engage a new generation of engineers and computer experts is very much in our sweet spot as a company. Through our element14 Community we will encourage everyone from developers, modders, coders and programmers to discuss, share and develop their ideas and fully utilize the game-changing potential of the Raspberry Pi computer.”

The Raspberry Pi Foundation is a charity formed and supported by some influential computing minds and businesses. It believes in the need for more developers to understand what truly goes on ‘under the hood’ of a computing device and is convinced there is a need to rely less on development tools and power hungry layers of code. The element14 Community has been supporting design engineers for over two years and offers organic support, expert advice and information to all members and a platform to share ideas and examples freely.

Eben Upton, co-founder of the Raspberry Pi Foundation, commented: “The decline in core computing skills is something we really want to address with Raspberry Pi and the way the element14 Community supports developers of all skill levels makes it a really strong partner in tackling this issue. Overcoming the students’ fear of programming for the first time is a critical step in unlocking the full potential of the smartest people in any industry. I have no doubt that having the support of a community of like-minded developers will be a catalyst for success.”

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